Beach, Calif., U.S.A. - General Motors announced its plans to produce a
low-volume, two-seat Cadillac luxury roadster for the 2003 model year on
a dedicated assembly line at the Corporation's assembly plant in Bowling
Cadillac luxury roadster is the third production program announced this
year by GM that was developed from a GM Design Center concept vehicle.
It is yet one moreexample of how GM intends to lead in product
innovation and technology by moving quickly to market with high impact
designs. The rear-wheel-drive roadster is inspired by the acclaimed Evoq
concept car, which debuted in January, 1999.
new Cadillac flagship will be developed on the next generation of GM's
performance car architecture, which is specifically designed for
convertible applications. The vehicle architecture features advanced
steel hydroforming, an aluminum cockpit structure and cored composite
floors, making it exceptionally stiff, crashworthy and lightweight.
Evoq concept dramatically demonstrated the promise of Cadillac's 'art
and science' vision. The production version delivers on that
promise," said Michael J. O'Malley, Cadillac general manager.
"As we expand Cadillac's global portfolio, this expressive roadster
will be developed to attract customers in all important luxury markets
including North America, Europe, Japan and the Middle East."
made the announcement from the lawn in front of the 18th green at the
fabled Pebble Beach Golf Club, site of the Pebble Beach Concours
d'Elegance, known as one of the world's most prestigious events
celebrating automotive style and pedigree.
vehicle line executive (VLE) for the Cadillac luxury roadster is David
Hill, who will head the vehicle development team. As the lead engineer
on the latest generation of the Corvette, Hill brings extensive vehicle
development experience, including 27 years with Cadillac.
new luxury roadster will be a Cadillac through and through, blending the
very best elements of dynamic styling, advanced technology and robust
performance via the Northstar System," Hill said.
engineer for the luxury roadster is David Leone, another Cadillac
veteran. Tom Peters, one of the most passionate and versatile talents in
GM Design, is responsible for the interior and exterior design
veteran Jay Spenchian will head the Cadillac team as the luxury
roadster's brand manager. Spenchian also has responsibility for
Cadillac's much-anticipated entry luxury sedan that is expected to bow
in the near future.
strongly influenced by the Evoq concept, the production version picks up
many technology and styling enhancements not featured in the concept.
Chief among these is a one-button fully automatic folding hard-top
developed by Car Top Systems GmbH of Germany, which has designed roof
architectures for some of the most celebrated convertibles in the
industry. The interior will also feature instrumentation fashioned by
Bulgari, the renowned Italian jeweler.
luxury roadster will feature several exclusive Cadillac technologies,
including the vaunted 4.6-liter Northstar V8 in its first production
rear-wheel-drive configuration, mated to an electronic five-speed
automatic transmission with manual mode in a trans-axle configuration.
elements of the Northstar System, such as MagneRide active suspension
damping and the StabiliTrak yaw control system will be standard on the
vehicle as well as Michelin's revolutionary run-flat PAX tire system.
Night Vision, a Cadillac technological first, will also be available.
it's still premature to announce pricing, Spenchian said the price is
expected to be competitive with other upscale, low volume roadsters in
the luxury segment such as the Mercedes SL 500, the Jaguar XK8 and the
forthcoming Lexus SC 430.